Digital Marketing Expert & PPC Manager with 7+ years of experience and $2M+ in annual ad spend managed across Google, Meta & LinkedIn — for eCommerce, SaaS, and local service brands that want growth they can measure.
I'm Saad Zook, a Digital Marketing Expert & PPC Manager based in Alexandria, Egypt, working with brands across the US, Canada, Europe, and the Middle East. For over 7 years I've planned, built, and scaled paid media programs on Google, Meta, LinkedIn, TikTok, and Amazon.
I started as an Electronics & Communications engineer — and I never stopped thinking like one. Every account I run is built on clean structure, rigorous tracking, and decisions backed by data, not hunches. My specialty is the part most agencies skip: full-funnel measurement, where GA4, Google Tag Manager, and CRM integrations (CallRail, ServiceTitan, GoHighLevel) tie every dollar of ad spend to actual revenue — not just form fills.
Today I manage $2M+ in annual budgets for eCommerce stores, SaaS platforms, and local service businesses — HVAC, plumbing, roofing, and solar — covering everything from strategy and creative direction to daily optimization and transparent reporting.
Strategy, builds, creative direction, tracking, and optimization. No hand-offs, no black boxes.
Search, Performance Max, Shopping & YouTube campaigns built for profit — not just traffic.
Full-funnel Facebook & Instagram: prospecting, retargeting, and lead generation that scales.
Google LSA setup, verification & optimization plus hyper-local Search for home services.
Shopping & PMax structures, feed optimization, and dynamic remarketing that turn catalogs into revenue.
Know exactly which ads drive booked jobs and sales — the foundation everything else stands on.
Deep account audits with a prioritized 90-day roadmap, plus landing page optimization to lift conversion rates.
A few highlights from 7+ years across eCommerce, SaaS, local services, and audience growth.
A lifestyle eCommerce brand came to me with rising spend and flat returns. I restructured the entire account — consolidated overlapping campaigns, rebuilt Shopping and Performance Max around margin, and launched dynamic remarketing through GTM with clean GA4 revenue attribution. Blended ROAS climbed to 3.2x, with top product lines peaking at 9x.
At WPMU DEV, a global WordPress SaaS platform, I managed $250K in ad spend across Google, Facebook, Twitter, and LinkedIn. Data-driven audience segmentation and strategic budget reallocation cut acquisition costs by 30%, lifted conversion rates by 40%, and helped grow monthly recurring revenue by 20%.
For a multi-location solar, roofing & HVAC brand, I run full-funnel Google (Search, Performance Max, LSA) and Meta programs with CRM-integrated offline conversion tracking — so budgets are paced against booked jobs and revenue, not clicks. Strict end-of-month spend caps, weekly search-term audits, and creative refreshes keep performance compounding.
A YouTube channel needed real, engaged subscribers — fast. Two tightly targeted YouTube campaigns delivered 1,053 new subscribers in 90 days at an average cost of just $0.41 per subscriber, with audience targeting refined weekly based on watch-time and engagement data.
Managing Google Ads & Meta Ads for a large roster of clients with $30K+/month budgets — eCommerce, SaaS, and local services. Achieved up to 9x ROAS via Search, Performance Max, Shopping & remarketing; built GTM/GA4 conversion tracking and provided CRO and landing page consulting.
Oversaw $250K in ad spend across Facebook, Google, Twitter & LinkedIn. Boosted conversion rates by 40%, ROAS by 20%, and MRR by 20% while cutting CAC by 30% through budget allocation and audience segmentation. Managed partnerships, newsletters, and analytics (GA & Mixpanel).
Launched and scaled an eCommerce store to $198K in revenue at 25% ROI. Ran Google Shopping, Search & Facebook retargeting, handled product research, supplier negotiation, and customer support.
Managed content monetization through Facebook Instant Articles & Google AdSense — negotiating CPC rates, managing VAs, and optimizing content for ad revenue growth.
I dig through your account and send a PDF of my findings within 48 hours.
A 90-day roadmap with structure, budgets, and realistic forecasts.
Campaigns, creatives, and tracking — done right the first time.
GA4, GTM & CRM wired so every dollar is accounted for.
Weekly optimization and transparent reporting. Results compound.
Send me your details and I'll personally audit your account — you'll get a clear walkthrough of my findings within 48 hours. Free, no strings attached.
Request My Free AuditTell me about your business and your goals — I'll reply within 24 hours with honest next steps, even if that's "you don't need me yet."